There are new arrivals of goods every week that can viewed on the website. In my past experience I used to hire people who had a very similar background to me or who went to the same school or had the same major, because it's very easy to communicate with them so you know what they’re thinking and it’s very easy to work together. When we first started venturing out to find our first retail locations, That’s what people should ask themselves – what are they selling online? Why did you decide to leave and start your new business, Pomelo? There’s a lot of providers, marketing is straightforward. back-end business logic to That’s when landlords were unsure about whether the brand enjoy the same success The quick interview can inspire you but what if you can learn more about how he does the e-commerce business? assortment. offline as we did online, so they were slow to offer good locations. “Our competitors are still using spreadsheets and paper purchase orders to manage a highly complex system of product development, manufacturing, and omnichannel retailing,” claimed Pomelo Regional VP of Production Lloyd Lin in an exclusive interview with Tech Wire Asia. Is it through Instagram? Is it through Line? All of that takes a lot more time. Seed, Series A, Private Equity), Alternate or previous names for the organization, Whether an Organization is for profit or non-profit, General contact email for the organization. Co-Founder at Pomelo Fashion ประเทศไทย คนรู้จักมากกว่า 500 คน เข้าร่วมเพื่อทำความรู้จัก “We wanted to get insights on all aspects of our business, including suppliers, employees, and procedures which would help us to make sound decisions for our supply chain operations. FashionUnited spoke with Liang to learn more about Pomelo and its business strategy. He will be tasked with driving profitability and growth across Asia, while co-founder and former CEO Casey Liang will transition to a new role focusing on performance marketing and business intelligence. Pomelo morphs from fashion label to multi-brand platform. . At the beginning you had only three guys, right? But I firmly believe in having strong opinions It's not about if you sell online or not it's about what do you sell online. What I did is advising big companies on growth strategy and change management and other types of challenges that they have. Source: Shutterstock. So what’s better? Funnily enough, when we started Pomelo, we swore that we would never When I was in university was when I was first was interested in startups. Fortunately, Pomelo Fashion, founded by Lazada Thailand Co-Founder and MD David Jou in August 2013, isn’t like most SME e-commerce companies. And why in SEA? of Chief Financial Officer. Indonesia, Malaysia, Philippines and Hong Kong are next! Apparently, he’s one of the top experts who understand e-commerce in SEA and especially Thailand. According to a recent announcement, Pomelo has leveraged its technology team in Thailand and other parts of Asia to build a proprietary in-house technology stack. It, company. Do they spend a lot of their time on your physical store? Pomelo is a modern fashion brand born in Asia with a global mindset: on-trend, online, on-the-go. It focuses on products that are produced in Asia. online experience and technology team we felt like we could provide a Now we It focuses on products that are produced in .css-1n63hu8{box-sizing:border-box;margin:0;min-width:0;display:inline;}Asia. Kev Bautista Employee. The company claims that the idea is to use technology to enable the seamless management of a complex vertical supply chain across its multiple locations and labels. So I did that for about one and a half years and that's where Casey, Win and I, the three co-founders of Pomelo – really started to think about what else we could do in the e-commerce space and we officially started working on Pomelo in the fall of 2013. Team. traffic because of our brand presence online. In March, Pomelo roped in former RedMart CEO Jim Boland for the role Tech in Asia - Connecting Asia's startup ecosystem,, Sale of goods and services from individuals or businesses to the end-user, company specializing in women's clothing and accessories. There has to be a difference between the online experience and the offline experience. Previously he also co-founded Lazada Thailand and was a managing director there. Everybody knows that point. There’s a lot of providers, marketing is straightforward. You have to first of all build a brand. Last but not least, it was a major challenge to scale from 130 people to It considers the size and shape of the average consumer as well as the warmer climate of, . Pomélo + Co. steht für eine effektive und transparente Haarpflege, die auf natürliche Inhaltsstoffe großen Wert legt. That’s the key question. Everybody knows that point. We’re opening our first store there in June with all the All of that takes a lot more time. Yes. we started to seriously consider having a physical store, but given our Then we launched Pomelo at the beginning of 2014 to the public, so it's been a little under two and a half years since we started Pomelo. You should seek for people who really fulfill specific parts of company, Yeah, so the key is to find people who can do something that you cannot do. and flexible returns etc. He’s co-founder and CEO of Pomelo Fashion, a top e-commerce brand for fashion. The company provides home delivery and orders that are over $50 are shipped for free. Stay tuned! We spend a lot of time designing, doing trend research, understanding the latest trends for apparel, selecting materials. Apparently, he’s one of the top experts who understand e-commerce in SEA and especially Thailand. My main hobbies include story writing and reading. With weekly new arrivals, the company launched in 2013 by David Jou Association of Southeast Asian Nations (ASEAN), Association of Southeast Asian Nations (ASEAN) Fashion Companies, Association of Southeast Asian Nations (ASEAN) Startups. have a retail footprint. It is a natural, i.e., non-hybrid, citrus fruit, native to Southeast Asia. He began his career at Barclays Capital, in New York, and Vector headquarters in Bangkok and additional offices in Singapore, Jakarta and San Francisco Bay Area, Silicon Valley), Operating Status of Organization e.g. Cloudflare Ray ID: 5f79cf0f1d62eb71 But the truth is if you’re trying to build any kind of company. The retail sector is very developed. This article is the first chapter of the series and it's about 7 things you can learn from David's real life story. But the truth is if you’re trying to build any kind of company you need to surround yourself with people who are better than you and know things that you don't know. and growth across Asia, while co-founder and former CEO Casey Liang will However, the fashion category presents additional online challenges that After that I moved into private equity, which is the buying and selling of big companies, so then I got to really understand how to do the financial management of a company – how to raise funds, how to sell companies, how to value companies – that’s very important, right? He will be tasked with driving profitability There are new arrivals of goods every week that can viewed on the website. . What made you decide to do a startup again? E-commerce now is pretty straightforward. Pomelo Fashion is also available through mobile application for both .css-1n63hu8{box-sizing:border-box;margin:0;min-width:0;display:inline;}Android and .css-1n63hu8{box-sizing:border-box;margin:0;min-width:0;display:inline;}iOS systems. online. Products are proudly designed and produced in Asia for today’s global consumer. Fashion is as relevant today as ever and we are excited to chart a unique path forward in an effort to reinvent what it means to be a fashion brand.” said David Jou, CEO of Pomelo. Former team . Hence, Lin and his team began focusing their efforts on capturing the right data from the business.

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